Types of Technologies Used in Restaurants/BarsFrom saving on energy bills, to improving the training process for employees, technology has completely transformed the industry, and has raised the standard to a new level. While not all businesses require this technology, it has proven to make operations run smoother, and excite customers to keep coming back. Here are some types of entertainment platforms and technologies restaurants and bars are using to improve operations and the customer experience.
CRM TechnologyCRM, or customer relationship management, is a software that is changing the guest experience. It refers to strategies, practices, and technologies that enable restaurants and bars to analyze and manage their customer interactions. Throughout the customer lifecycle, the technology allows managers to gather data to improve retention and drive sales growth. CRM tech provides a more personalized experience, better promotional targeting, and simplified marketing where you actually know what your customers want and expect.
Virtual RealityVirtual Reality (VR) is one of the newest trends for employee management. Using a headset and customized software, new employees can be trained in a unique way, without the risks and cost of a normal training session. Employees, even remotely, can take a 360-degree tour of the venue, see other employees work, and test their abilities with simulation games. Using VR, trainees won’t need to be in the restaurant or near food to learn how to do their job the best way possible. There is less pressure on avoiding errors, and managers can let employees watch the program while they attend to other responsibilities. VR tech can prepare workers for their job in a better and faster way.
Entertainment TechnologyRestaurants today are looking for more ways to entertain customers, instead of just providing food and ambient music. Now, technology like advanced audiovisual (AV) solutions, LED displays, and projectors are being brought in to boost the entertainment experience for customers. Technology makes it possible for bar and restaurant owners to implement user-friendly AV systems, that only need a few touches to get the right music and atmosphere in the venue.
Technologies to Create & Control AmbianceModern technology allows bar and restaurant managers to control every aspect of the venue’s atmosphere, from lighting and music, to comfort and security. An owner can control elements like motorized shades, lighting effects, and music, all from one place. Ambience technology allows owners to provide a stable atmosphere and improve profitability. Because of the benefits of this technology, there is a growing demand for it when it comes to bar/restaurant marketing.
bb Blanc’s atmosphere is the first 4K Ultra High Definition ambience and entertainment platform for restaurants and bars. It is a pioneering technology combined with a unique content library designed and produced by leading specialists within the sound and vision market. 4K Ultra High Definition is the next generation standard with 4X HD resolution. For displays, the images are incredibly detailed, sharp and vivid even when the viewer is just inches away. Owners can choose from an awe-inspiring library of industry-grade live music films, mood films, and ambient films or incorporate their own custom content on four synchronized displays, all combined with impeccable sound quality.